A growing trend in both gaming and marketing is the development of video content for social media platforms. Games Academy students have been shooting Youtube videos since 2010, but following the rise of the digital ‘influencer,’ and the marketing channels that have opened up around them, they have discovered that producing content for social media apps presents a number of difficult challenges. During the ten day Influencer Marketing and Content Creation bootcamp from August 5 – 16, 2019, Lecturer Howard Hunt will teach students how to develop striking visual content for Facebook, Instagram, and other smartphone applications.

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